Posts on the topic of Best Practices

Feb 12 2015

Engagement Strategy: a unified vision of success

Facebook. Twitter. Instagram. Pinterest. Mailing lists. Website. Blog. Comments. Calendar. Forums. Mobile. Web. Apps. Tablets. Phones. Content Strategy. Marketing Strategy. Experience Strategy. Brand Strategy. Web Analytics. Contextual Inquiry. Market research. Usability Testing. Interaction Design. Information Architecture. UI Design. SEO. Landing Page Design. User Experience. Creative Design...

And the list goes on.

Aug 15 2012

Goldberg Machine

When I was a kid, we had a game called Mouse Trap that was based on the Rube Goldberg machine concept. The game pieces resembled common household items like a bathtub, shoe, plumbing pipes, a ladder, etc. You took turns building a trap, piece by haphazard piece. If you were successful, you’d have a complex but fragile working trap to capture the other players’ mouse.

Apr 18 2012

An Invocation for Beginnings

Wow, pretty powerful stuff, Ze. Thanks for that.

One that hit me:
"Let me not be so vain to think that I'm a sole author of my victories and a victim of my defeats."

And:
"God let me enjoy this. Life isn't just a sequence of waiting for things to be done."

Did something he said hit home? Why?

Apr 18 2012

Ask: What can you remove?

How often do you get stuck on a design problem? For me, it usually happens when we go from the concept of a thing to the first version of the wireframes. Yes, it made some sense to group these 10 things together, but from a design standpoint, we find that the page layout doesn’t work. Maybe there are too many things on the page. Or maybe there are too many DIFFERENT things on the page. Or, maybe, through the process of design, we realize that those things shouldn’t have been grouped together in the first place.

Apr 12 2012

Bluespark's User Experience Design Principles

The success of a project — any project — begins with the right mindset. Without the right understanding of the world around us, we are limited in what we can accomplish. But with the right mindset, we can accomplish great things. The key to Bluespark's success on project after project starts with the right mindset as embodied by a core set of design principles: a core set of values that we use to approach every project.

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